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Digital marketing for global brands

chinese-censorship-vpn-26012017

Chinese Censorship Machine Clamps Down On VPNs

Global Marketing News – 26th January 2017 China has announced plans to “clean-up” its internet usage, most French Twitter users tweet whilst watching TV, and Ringier expands its East African presence. Visit Webcertain.tv to watch the full bulletin or to watch a wide range … Read More

eu-ecommerce-habits-24012017

European Ecommerce Habits Revealed

Global Marketing News – 24th January 2017 A survey has revealed Europeans shoppers’ online habits, the South East Asian mobile gaming industry has seen huge growth, and data-collection controversy is surrounding a new selfie app. Visit Webcertain.tv to watch the full bulletin or to … Read More

netflix-global-growth-23012017

Netflix Global Subscriptions Skyrocket

Global Marketing News – 23rd January 2017 Netflix’s international expansion has produced high levels of subscriber growth, social media is now seen as the primary way of boosting brand awareness, and British ecommerce in 2016 was pushed by mcommerce growth. … Read More

snapchat-search-bar-20012017

Snapchat Adds Search Bar To Aid Brand Discovery

Global Marketing News – 20th January 2017 Snapchat has introduced a search bar to assist with brand exposure, cross-border shopping is growing in India, and Zalando has seen strong growth in the past year. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

app-downloads-india-china-19012017

Apps On The Rise In The East

Global Marketing News – 19th January 2017 App downloads are exploding in India and China, Snapchat is forecast to be a danger to Facebook advertising, and Komplett has set its eyes on becoming a Nordic Amazon. Visit Webcertain.tv to watch the full bulletin or … Read More

asos-sales-europe-18012017

ASOS Relies On International Markets For Growth

Global Marketing News – 18th January 2017 ASOS has announced a 49% sales increase in Europe, Baidu has opened its own Augmented Reality Lab, and Facebook has launched a fake news tool in Germany. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

airbnb-restaurant-17012017

Airbnb Eyes Up Restaurant Industry

Global Marketing News – 17th January 2017 Airbnb has invested in an app for restaurant reservations, Android has overtaken iOS in mobile ad revenue, and a start-up is offering US brands to Latin America. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

google-interstitial-ad-penalty-16012017

Google introduces penalty for interstitial ads

Global marketing news – 16 January 2017 Google has launched an interstitial ad penalty system, the EU Is considering removing cookie banners, and research has shown that French millennials are concerned about a brand’s ethics. Visit Webcertain.tv to watch the full bulletin or to … Read More

programmatic-advertising-latin-america-13012017

Programmatic Advertising On The Rise In Brazil

Global Marketing News – 13th January 2017 Programmatic advertising will carry on its 2016 success in Latin America into this year, the Italian government has called for stricter censorship rules and tougher punishments for users who post illegal content online, … Read More

russia-bans-linkedin-11012017

Russia Blocks LinkedIn In App Stores

Global Marketing News – 11th January 2017 LinkedIn has been removed from all Russian app stores, South Koreans prefer native social media platforms, and WeChat has launched its “mini-programs” app feature. Visit Webcertain.tv to watch the full bulletin or to watch a wide range … Read More

alibaba-india-10012017

Alibaba To Enter Indian Market

Global Marketing News – 10th January 2017 Alibaba is preparing to enter the Indian market, Google Shopping is to receive new updates, and Instagram has seen high levels of growth in Japan. Visit Webcertain.tv to watch the full bulletin or to watch a wide … Read More

amazon-south-east-asia-06012017

Amazon To Launch In Singapore

Global Marketing News – 6th January 2017 Amazon is to launch in Singapore, putting it head-to-head with Alibaba-owned Lazada in South East Asia. Tencent has signed a deal to encourage user generated content in Thailand. And new research has demonstrated … Read More

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