Twitter, like Facebook before it, has become a global phenomenon. The company recently said on its blog that over 60% of Twitter users are based outside the United States and it now provides its interface in French, German, Italian, Spanish … Read More
In January 2010, YouTube was the second most used search engine in the United States – a single statistic that demonstrates just how popular the medium has become. Video is used by a wide range of people for numerous different … Read More
It’s already been a few years since Multilingual-Search.com emerged from a Blogger account to become the serious news source it has become – thanks in large part to the regular contributions from people such as Sante Achille, Motoko Hunt, Kristjan … Read More
At an event focusing on online innovations, it would be impossible to not include video on the agenda. Bruce Daisley, Leader of YouTube and Display in the UK, will be at the International Search Summit on 13th May to talk … Read More
If you think that by tweeting in English you will reach the entire world, you are wrong. Though English is by far the most ‘spoken’ language on Twitter, there are still many other languages on Twitter. French company Semiocast performed … Read More
Over 13 billion videos were watched on YouTube in December 2009 in the US alone, and the video sharing site is undoubtedly the global market leader. After the US, YouTube is most popular in Japan, Germany, India and Italy, with … Read More
With Facebook topping the chart as the most popular US search term of 2009 and being the most visited site on Christmas Day, speculation is rife as to whether the social network will prove a real threat to Google. While … Read More
Next week I will be speaking at the Search Engine Strategies Chicago panel, “New Exporters: How Search Marketing Can Be Used to Build Overseas Trade” panel at the Search Engine Strategies conference at the Hilton hotel in Chicago. This is … Read More
Universal Search and Digital Asset Optimisation Anne Kennedy – Beyond Ink Universal Search – more content from the databases to get quicker to the information, created more ways to increase brand engagement and conversion. We are actually doing marketing Why … Read More
Have you ever wondered what the Japanese, Arabic or even Turkish press are saying in the news today ? Well it may now be possible for the monoglot community to “read” and “understand” different languages. Indeed, the World Wide Lexicon … Read More
iPerceptions survey data from Q2 2009 is available for download at the iPerceptions Resource Center. Report highlights: Hospitality websites struggle to convert visitors into bookings. Only 60% of users actually completed a transaction during the course of their visit. 4 … Read More
Alex Burmaster – Nielsen Online, European Search Landscape Nielsen Online, what consumers do and consume online, what they say and share online Italy 20% increase in the number of people using search engines, uk +6% Spain +12% People are spending more time in search online +26% Uk + 10% Italy In Sept. 13% of click throughs are paid , 9% (D), 7% (F) 28% CTRs are travel, multi category commerce, 27% home and fashion 25% (this is UK, similar in Germany, a bit on the lower side in France 19%-17%-17%) drilling down Insurance, gifts 6 Flowers, multi-category, loans, free merchandise, credit card, multi-category level, cruise lines, hotels, automotive Secure click throughs: 4.2%(UK) 2.6% (F) 2.1% (D) – a search link will ultimately lead to a secure website Google, Google Images, MSN/WL, ASK, YAHOO! , AOL, Virgilio Ricerca, Viola, Trovit, Google Product are the main engines, in this order Mobile search becoming an increasingly important aspect of search, Italy in head of Europe, UK, F, D, ES – italy a 2.2 million unique mobile internet users Mobile search is a male orientated landscape – roughly 70/30 in Europe, but tends to be closer to a 50/50 split in the UK Age group 35-49 is the biggest group (always for mobile)
According to Vietnamnet, Yahoo is pushing the boat out in terms of new product launches in Vietnam – a market of around 20 million internet users with a largely young profile. Only in April this year, Yahoo appointed Vu Minh … Read More
Nokia of Finland, which just happens to be the world’s largest mobile phone maker, has partnered with leading Norwegian telecoms company – Telenor – to provide access to various internet services through Nokia’s own internet service Ovi, reports Reuters. The … Read More
Volker Ballueder – Web Certain PR to improve your organic ranking multilingual is growing fast with Africa at a fast growth rat. PR Services: E-newsletters blogs Forums News Feeds Video One way is to optimise your press release – products … Read More
