Naver is fascinating: it is one of the only search engines that has been entirely designed around its users. They actively participate in the shaping of the search engine by adding content, articles, questions and interesting facts. It therefore offers … Read More
Digital Marketing has become the buzz word in Australia over the past 3 months. Nearly every large company have now suddenly hired “digital marketing co-ordinators” to deal with the every day SEO practices and search activities for a business. Many … Read More
Many SEOs would have heard the news of Google creating a patent known as the rank modifying spamming algorithm. For those who do not know what this is, it is a modification in the algorithm which will intend to identify … Read More
Mobile web growth is highest in Asia, Asia will lead the global e-commerce market, China has the world’s most internet users: The headlines focusing on the growth and potential for online businesses in Asia are never ending. More and more Western organisations are choosing … Read More
It sounds like something from a health ad. “1 in 3 will be affected by duplication at some point in their lives.” There is no doubt that all SEOs have had to look at duplication and its impact in some … Read More
It is all very well the international SEO community rattling on about Hreflang tags and the like – but if you are a global marketer what are your real options? Global SEOs face a daily conflict between their own internal … Read More
The latest International Search Summit, which took place in Seattle at SMX Advanced last week, featured a wide range of speakers from brands, agencies and search engines, all sharing insights into international search marketing. Here are just a few of … Read More
Data privacy is a trending topic at the moment. Regulations and laws on cookies technology usage is now key. Most websites will run a cookies based web analytical tool or software like Google Analytics. Over 55 per cent of all … Read More
Yesterday’s standing room only international SEO session at SMX Munich featured Johannes Müller of Google Zurich and one of Google’s most popular spokespeople, known in the forums as “johnmu.” In English, he typically goes under the name “John” so I’ll … Read More
With 153 million users, Spanish is the 3rd most used language online, trailing only English and Chinese. However, the variations of this language, along with the cultural diversity of those using it are vast, making the job of the search … Read More
International SEO will be a key topic at the upcoming International Search Summit on 24th November, where delegates will be guided through the challenges of marketing to a global audience by international marketing specialists who have been there, done it … Read More
As a board member of SEMPO, the Search Engine Marketing Association and a multilingual internet marketer, I need to weigh in on many things when I consult my clients and one of them is what search engine to choose to … Read More
I have written before about how Bryan Eisenberg introduced me to his tools site and how there were several tools that stuck out as “must try now” tools. Among them was a tool based on the data from a WordPress … Read More
As the internet becomes more ‘international’ each day, will the ability to hold onto one’s national language increase or decrease over time? And how would a nation be able to track this? One possible solution may be to track how … Read More
On October 6th, the Bell Harbor Conference Center in Seattle will host the the firstInternational Search Summit in North America – but what is special about this event and why should people attend? Michael Bonfils, CEO of WebCertain US and … Read More
